Readers may have noted a month back that we found, somewhat to our surprise, that The Hive was visited more regularly than the MFAT website http://www.mfat.govt.nz/. A month later, this still remains the case. MFAT's current world Alexa rank is 397,542. Its New Zealand rank is 6,691 lower than your would expect, but logical, given that something like 90% of the readership of the MFAT site is international.
We thought that we should expand our analysis to see how other Government Departments are faring.
This is far from a comprehensive analysis but the results are interesting none the less:
http://www.nzqa.govt.nz/ world 107,680 nz 276
http://www.stats.govt.nz/ 157,079 567
http://www.med.govt.nz/ 253,381 1,287
http://www.parliament.nz/ 389,334 704
http://www.mfat.govt.nz/ 397,542 6,691
http://www.nzte.govt.nz/ 404,060 2,966
http://www.treasury.govt.nz/ 554,541 3,256
http://www.transport.govt.nz/ 987,714 16,619
http://www.dpmc.govt.nz/ 2,431,951 11,510
What about the much visited FTA website http://www.chinafta.govt.nz/?
World rank 1,354,061 NZ rank 26,221
